Superior Strategy for Successful Product Launches

TopSprout helps you better understand how your new products best fit into the marketplace through robust research and analysis.

  • Fact-Finding Interviews: Strategy and messaging based on proven interview techniques and workshops.
  • Market Research: Focused research, so you can objectively understand how your new products fit in the marketplace.
  • Competitive Analysis: SWOT analysis of key competitors.

Killer Marketing and Messaging for Your New Product Launches

We help you develop unique positioning for your new product launches and create killer content that helps your products and services stand out. 

  • Distilled Marketing: Filtered and compelling information for your messaging.
  • Messaging Foundation: The TopSprout messaging hierarchy – a proven approach for positioning your products.
  • Killer Collateral: Sales and marketing collateral you can use throughout your sales cycle.

Rapid Rollout that Rocks Your New Product Launches

We take killer content and create integrated marketing campaigns that get you results as soon as you launch your product.

  • Sales Enablement: Sales training and tools for your reps and and partners to identify, qualify and close deals.
  • Comprehensive Campaigns: Proven marketing campaigns, including online marketing, partner marketing and event marketing.